For Meta AI's ambitious Ego4D project, I led the creative team in crafting a dynamic explainer video showcasing the potential of first-person perception in AR, VR, and mobile experiences. This project involved a unique blend of documentary-style interviews, live-action use cases, and engaging animations, demonstrating how immersive experiences on AR, VR, and mobile phones could play out in the future.

My role spanned concept development, creative direction, use case ideation, and the entire feedback/approval process. This was a particularly exciting project due to its innovative concept and the diverse visual styles we successfully combined.

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